Isn't that what deadlines and business is all about? You promise your clients or customers something and then deliver by the deadline. What if an ad agency would say that they cannot set a timeframe because if they fail to deliver it would result in "wuup ass". Why are you promising your players anything at all in the casino? Sometimes I really wonder if VS is being run by amateurs. Rule number one in business school: Make your customers happy. You just don't care.