Restart your campaigns with GoWild Affiliates

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falseadoom

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I personally do geo on traffic using maxmind. There is wp plugins as well.

I do have issue with months and months always ending up in neg and seeing players disappear. This month triggered a big red flag when all depositing players disappeared but 1. That just doesn't happen.


So I do believe they un-tag. (my personally feeling from experience in business) but I do not expect Andy to address it..
but if you stop sending traffic like they asked, then it wouldn't matter
That's what I am working on now. But not just geo target traffic, all. I do feel their lack of response or interaction with this tread shows they do not really care.
 

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slotplayer

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If you can't implement geo targeting then the next thing best is to put a disclaimer that UK players are not-eligible. At least defer some visitors from clicking thru.

I think we all had to do that at one time or another over the years, Rival with CAD players and way back when certain USA states were not accepted.
 
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Shay

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Where in this email does it say anything about redirecting current traffic to another brand?

Dear affiliate,



We have been servicing players from the UK for over 5 years and have enjoyed being part of a vibrant and competitive market. Further to announcements detailing the proposed new licensing, regulatory and taxation regimes in the UK, we undertook a thorough review of our UK business going forward. Further to that review we have decided to focus on our successful international operations and have withdrawn from the UK market. We were happy to have reached an agreement with 32Red Plc who then purchased our UK database.


As our valued business partner, we’d like to inform you that these imminent changes would come into effect starting the 10th September 2014. To ensure your continued revenue generation, only UK accounts will be migrated to 32Red.com. The migration commences on the 10th September to be completed by the 15th of September and will include all and only UK account holders.


To ensure your revenue share commission, we have agreed that UK players affiliated with your account would be migrated to your existing 32Red.com affiliate account. If you don’t have an account with 32red affiliate program, please register one at http://affiliates.32red.com at the earliest convenience. We have agreed that your commission structure will remain on the same level unless you have an existing commission agreement with 32red.


Rest assured that all revenue generated before the migration date will remain under your GoWild account earnings to guarantee you will not lose out on commission. For any customers located outside of these territories we are continuing to operate as normal and as such you will continue to receive payments in respect of their activity.


As always we are here to assist you with any query or help you may require, please feel free to contact us at any time. Furthermore, for your convenience we have also setup a dedicated migration team at 32red that will handle this process on their side and is available at:

gowildaffiliates@32red.com


Sincerely Yours,

GoWild Affiliates Team.
 

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Guard Dog

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They stated many times that they will no longer take UK traffic. That implies that you are at your own risk of sending players to them from the UK market. You won't get credit for them - so why do it anyway, lol.

Let's stop blaming the programs for our own problems. I'm sorry, but in this instance I don't see how they have gotten the blame. Yes, they redirected any UK traffic (ANY). Not 'affiliate'.... ANY. Just like you should do. There is no difference.

I'm nearly ALWAYS on affiliates' sides (because I am one). But I also have the ability to understand that everything is not their fault even when we would like it to be.
 

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Shay

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They stated many times that they will no longer take UK traffic. That implies that you are at your own risk of sending players to them from the UK market. You won't get credit for them - so why do it anyway, lol.

Let's stop blaming the programs for our own problems. I'm sorry, but in this instance I don't see how they have gotten the blame. Yes, they redirected any UK traffic (ANY). Not 'affiliate'.... ANY. Just like you should do. There is no difference.

I'm nearly ALWAYS on affiliates' sides (because I am one). But I also have the ability to understand that everything is not their fault even when we would like it to be.

I'm not receiving compensation of any sort from GoWild - not as an affiliate and not as a host to their sponsorship. If they are not taking UK traffic, they should state such thing on their own page - not send someone on to another casino.

I can and do agree that UK facing sites should not send traffic their way. However, I also agree that considering they were once in the UK market and they continue to maintain a relationship with affiliates - they should not be sending uncredited traffic away anywhere without first crediting their affiliates. To do anything else is just not in good faith from where I am sitting.
 

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Guard Dog

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I'm not receiving compensation of any sort from GoWild - not as an affiliate and not as a host to their sponsorship. If they are not taking UK traffic, they should state such thing on their own page - not send someone on to another casino.

ok... and why are you their boss on what they should do with their website? I'm not trying to be mean here... I'm just asking why anyone feels it is their duty to tell a company how their website should re-direct (or not)?

I can and do agree that UK facing sites should not send traffic their way. However, I also agree that considering they were once in the UK market and they continue to maintain a relationship with affiliates - they should not be sending uncredited traffic away anywhere without first crediting their affiliates. To do anything else is just not in good faith from where I am sitting.

We just differ in opinion here. Once they left the market and sold off their players (tagged to the affiliates as expected) - they can do what they want with their UK traffic. If an affiliate sends over UK traffic after being asked not to - they give that player up.
 

AussieDave

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While GEOIP targeting is something affiliates should seriously consider implimenting, to maximise their ROI, using this as an excuse to justify traffic being redirected and GoWild profiting from this, isn't Kosher... GoWild would not have this traffic, these players, if not for the referring affiliate.

Lets take a look at how Rewards Affiliates, deal with affiliate traffic sent to their casinos, which is no longer accepted. They redirect that traffic back to the affiliate site which sent it.

GoWild could impliment an identical and ethical practice. Instead, they have chosen to steal this traffic and make 100% profit from the players, who weren't theirs to begin with... Slice and Dice that however you want, but wrong is wrong... just say!
 

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AussieDave

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If an affiliate sends over UK traffic after being asked not to - they give that player up.

Same could be said for electrical goods. People are told electricity and water don't mix. But electrical goods still come with warning labels attached, to the cords, and or warnings in supplied manuals.

Commercial Responsibility, and Duty of Care, come to mind when discussing GoWild. In both instances they've failed to deliver. Instead chosen to go the unethical path.
 

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Shay

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ok... and why are you their boss on what they should do with their website? I'm not trying to be mean here... I'm just asking why anyone feels it is their duty to tell a company how their website should re-direct (or not)?



We just differ in opinion here. Once they left the market and sold off their players (tagged to the affiliates as expected) - they can do what they want with their UK traffic. If an affiliate sends over UK traffic after being asked not to - they give that player up.

They were previously in the UK market and remain in the industry. I don't get how one does not see something horribly wrong with this.

Both of Dave's above takes hit the nail right on the head.
 

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Guard Dog

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I have to stop quoting because you guys post too fast to keep up.

We don't see eye to eye, that is for sure. But we have been talking to GoWild about implementing what Rewards Affiliates implemented on the redirect. That would give affiliates a way to geo-track without doing what they should do and get their sites properly geo-tracked by themselves. We asked them this because we felt that should be an option. That was stated above, I think, by @bonustreak.
 
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AussieDave

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If GoWild decide to go the redirection back to the originating affiliate site, this would be the right, ethical decision. Pity it took another AGD member (FictionNet), to uncover this issue. When, it need not have come to this point, if...
  1. GoWild had redirected back to the refering aff site;
  2. or, the Btag was passed to Lucky247 and the affiliate received commission.
Aff-tags can be passed from one program to the other, even if it's not MGS to MGS. As stated here:

We would like to update you that currently the remnant US traffic that our clients' are receiving is being redirected to an online casino operator who accepts US players. The tracking of the traffic has been set up to enable existing affiliate banner tags to be passed on.

quote taken from: https://www.affiliateguarddog.com/community/threads/us-traffic-redirect.2201/
 

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falseadoom

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Here is the problem I think (might be wrong)

1. Direct traffic to go wild by search engine, paid adspace, sure they should redirect
2. Traffic sent by affiliates is a different story and why not give affiliates credit for it as they only got the traffic due to affiliates.
3. What other countries are they redirecting besides UK, does it clearly state anywhere they are redirecting without crediting affiliates?
 

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Pity it took another AGD member (FictionNet), to uncover this issue.

I don't think it is unfortunate at all. I'm glad members pick up on things that AGD (me and other folks that help run AGD) don't pick up on.


It's also like saying we have the right to cross promote without giving affiliates credit. Is that ok?

It's not cross-marketing unless they are taking players you sent to one casino and promoting them to another. In this case they are taking UK-only traffic (regardless of source) and re-directing. I don't think that is the same. I get your point, but again - nobody should be sending them UK traffic at this point.
 

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Shay

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How is GW suppose to know what players actually follow through with the redirect, open an account and make a deposit! I am almost willing to bet the numbers are very low. Why did you not bring this up 2 yrs ago? Sorry, I am in disagreement..

This redirect happens all the time with companies it is not something new being done.. If I go to a site from the USA there are many places that redirect me to RTG brands.. It has been going on now for yrs in your industry.

This redirect issue was not just recently brought up in this thread. It seems it was called to mind here as well.
 

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AussieDave

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nobody should be sending them UK traffic at this point.

I still send players to casinos I no longer promote. The links are certainly not on any of my sites. I still earn commission from these players. However the fact remains, players are still being sent.

I don't control what's on the net, can only control what on my site(s) content and links.

It shouldn't matter though, given, that GoWild are no longer accepting UK players, then any UK players going to GoWild, from any affiliate links, should either be redirected back to the refering affiliate site, or, credited with commission if the casino decides to redirect that UK traffic/players to a casino who does accept UK players.

To do anything other that this, is covert (aka dodgy) and not in the least bit transparent.
 

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slotplayer

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ok... and why are you their boss on what they should do with their website? I'm not trying to be mean here... I'm just asking why anyone feels it is their duty to tell a company how their website should re-direct (or not)?

I like to use the phrase "dictating policy"
 
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AussieDave

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What category does masking affiliate links from players fall in to?

I'd agree "masking" blind affiliate links (eg text link says... visit our free games.... but link redirects to a casino), then that is dodgy/unethical. However if a player is clicking on a casino banner, button or link, where they are actually being sent to casino stated (or whatever), then it's not dodgy/unethical.

I'm however surprised, you'd try and lump "masking" links, in with GoWild stealing referred players and commissions.
 

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