Revenue Share vs CPA vs Hybrid – what to choose in 2026

[AffKong]

This is the question we get asked the most. Here's the full answer – no marketing promises, just how it actually works.

Revenue Share – up to 60%

This is a marathon, not a sprint.
You earn a percentage of net revenue. Month after month.

When RevShare wins:

• Your traffic drives high retention
• You're building long-term passive income
• You have a financial cushion and don't depend on fast payouts

When RevShare loses:

• You need money now
• Your traffic is "one-off" with low LTV
• You're working with low-quality traffic

CPA – up to €700

This is a sprint. Fast, predictable, straightforward.
You bring qualified traffic, you get a fixed payout. No exposure to post-conversion behavior.

When CPA wins:

• Predictable cash flow matters to you
• You need fast payback
• You're scaling campaigns and tracking ROAS

When CPA loses:

• Your traffic is highly engaged
• You're leaving significant money on the table long-term

Hybrid – the best of both worlds

A reduced CPA plus a RevShare percentage. Fast money now, and a passive income tail after.
Ideal for anyone who wants a balance between cash flow and long-term growth.

At AffKong we always discuss the model individually. Because the right model depends on your traffic, your geo, and your financial goals – not on what's convenient for us.

Which model are you using right now? Happy with the results?