Are CR still stealing our players?

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[cowboy]

Hi Bonustreak! I'm good.

Back in 2006-2007 I sent the majority of my players to Rewards Affiliates brands and made the majority of my income with them.

At the same time, there were a handful of other brands I lightly promoted and had a handful of players in. Insignificant at the time, and I pretty much stopped pushing these other brands. Fast forward 10 years later, my income with Rewards Affiliates is a steady ZERO and these other brands continue to send money.

It couldn't be more obvious looking at how the numbers have played out.

 

[KasinoKing]

I can't believe this program is not considered rogue. They have done more untagging of players than any other program.

I really don't think they would do that.
In this business which is based solely on trust, I would say I trust CR about 99% (Which is pretty bloody high!)

My income is down with them significantly too - but it's the same at all the stand alone MG casinos; things just ain't what they used to be.
Personally as a (virtually) daily casino player myself, I LOVE the MG Viper download client... but it seems that most of the new modern-day players do not - they want browser-based and mobile friendly sites with MASSES of softwares and 1,000's of games all in one casino...
That's progress I suppose...

KK

 

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[bonustreak]

I have to agree with KK, the days of a stand alone Microgaming are about done..

 

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[cowboy]

Well, I hope you're right. I much prefer to believe that they just blew it.

 

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[dfiocch]

As KK pointed... browser based casinos "suck" compared to "download versions" about conversions, retentions and so on.
In modern casinos I can see huge numbers of players depositing a bit then run away...

 

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[inspiration]

Why would Rewards untag your players ? I am convinced that do not (have to).

If they can cross promote them all day long this makes no sense to me.

BTW the casinorewards.com site has changed : bigger banners for sister brands - in your face - much more advertizing than the older version) ?

This is the big disadvantage for affiliates having to compete when programs casinos do not have their own logons for comp points etc but 1 main promo driven site we have no influence on.

I am not saying this is very bad just the new version is 100% casinorewards/player oriented (and not an information / comp points site anymore) which I personally do not like that other casinos banners with size 240 x 340 floating horizontally right in our referred players face.

I am thinking about promoting other brands as this new CR site version is definitely not exceeding my expectations, more a big disappointment if you ask me. Yes it looks all slick and dandy but that is not the point it just does not feel like home anymore.

CR is probably starting to feel the competition and is maximizing their profits by replacing the older CR version that was more in balance with regards to "affiliates interests" than this new version that is more enticing for players to sign up at another or more member casinos.

I must add that once clicked on the affiliate link this will give credit to the last referrer but we all know in modern days players have more devices and affiliates can loose out.

Besides that there can be many other reasons why you do not make money with them.

- Payment processors / Neteller country restrictions
- Microgaming only
- Spamming players
- Bonuses to good to be true
- Tricked into depositing
- The general negative association with our gambling industry
- Potential players clicking on links for hacked search results related to CR brands
- No more money to play
- Bored with gambling games
- The games are "rigged" : no need to play you lose anyway
etc etc

The positive aspect is they offer their own affiliate program software and the wager model which means a reliable monthly commission with no worries about negative items that can affect it besides charge backs.

IMO the CR retention is average but has been better.

The good old days are over ;-) .

 

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[cowboy]

Are you saying that if they cross-promote and the player goes to another casino brand owned by the same company that this is not considered "un-tagging"?

 

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[inspiration]

Are you saying that if they cross-promote and the player goes to another casino brand owned by the same company that this is not considered "un-tagging"?

- no - untagging is to completely remove the last referrer tag from the player account.
When players visit the casinorewards site carried but is overwritten by the codes in newsletters and player email promos with other casino offers as these are different (have not tested this last one)

 

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[cowboy]

Thanks Inspiration, in that case I think I used the wrong term.

I'm just saying if I sent 100 players to Rewards Affiliates and 3 players to Casino Groups B, C, D, E, F in 2006-7... I'm still getting checks from the others but not from RA.

Maybe untagging wasn't the right word.

 

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[AussieDave]

While I agree a LOT of new players (mainly younger 45's or less) are now using their mobile/tablet to gamble, I disagree that MGS Viper (downloads) are a thing of the past. I'm 55 and although I've tried mobile gaming, my eyes (even with glasses) aren't what they used to be Hence, I still play on Desktop at home, and Laptop when away.

I'll agree browser based casinos (such as VS) who boast over 1,800 slot games, have definitely become more popular than MGS Viper. And, I believe the majority of players using browser based casinos, are doing so on mobile devices. Which, in some cases (depending on the AM you speak with) mobile/tablets can produce tracking issues. However, on a whole, I'm sending mobile players to MGS casinos, and they seem to be getting tracked.

I've tried (with very little success) promoting these browser based casinos. They just don't convert for me. MGS still convert well for me. Both for Desktop players (who I believe are older players), and for mobile/tablet for younger players.

Microgaming was the Rolls Royce of casino gaming software. These days though, it seems to be buggy.

MGS Thumper was replaced by MGS Viper back in 2003. Apart from the wide screen updates on games, cosmetic changes, and a few other tweaks, nothing much else has changed, since Viper was introduced in 2003 (14 years ago). I recall when the slot HellBoy was released, and ironically the CR Group rolled-back the latest Viper update cause it was full of bugs.

I do agree the industry is changing. Not only with regard to regulation etc, but also the fact that now there are literally oddles of browser based slots producers. Take NetEnt, that's become highly popular, as too have other providers.

The sheer choice of slots games available these days is staggering.
With the majority of these choices coming from browser based casinos.

Microgaming is trying to keep up, but sadly they are losing the race. That can been seen with MGS releasing Jungle Jim, a similar clone to the very popular NetEnt slot Gonzo's Quest. It may look similar BUT it plays nothing like it... Sorry Microgaming but that's a fail!

IMHO MGS dropped the ball, they became too complancent (smug - cocky). As a result, they've done a huge disservice to their licensees. Of which now Affiliates are seeing drops in signups as a result. Which means, we're ALL making less money.

Maybe the horse has bolted and it's too late. But if I was the CEO of Microgaming, instead of pushing out clones, I'd be taking stock of the company's vast, and essentially unchallenged experience (dating back to its humble beginning in 1994), and I set my sights on a game-changer. I'd be making damn sure MGS once again become the Rolls Royce of casino software, like it once was. If mobile is the way these days then change the game plan, don't just tweak what you have, hoping it will cut the mustard!

Point in question, who'd have thought 32Red Plc would sell???!!!

 

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[inspiration]

What do you think about the new design that CasinoRewards.com site has gotten ?

I find it horrible for affiliates.........if you understand what I am referring to....

 

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[abc]

I dont promote this group much, but do send them like 1 new depositor a week. Problem is no one plays more then one day. Its as if they sign up, deposit , generate a few $$. then disappear. So thinking maybe cross marketing or people just dont like their casinos..

 

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[Guard Dog]

And I have players that have been playing here for 8 years and still play. I have players that play on casinos they purchased still also.

 

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[AussieDave]

I dont promote this group much, but do send them like 1 new depositor a week. Problem is no one plays more then one day. Its as if they sign up, deposit , generate a few $$. then disappear. So thinking maybe cross marketing or people just dont like their casinos..

Fact, CR/RA cross promote to affiliate referred players. It clearly states that "fact" in the RA Info Widget (top right):
https://www.affiliateguarddog.com/community/forums/rewards-affiliates.82/

I find the majority of players these days are flakey. The selection of good casinos is staggering. Not to mention, most browser based casinos pay winnings to a webwallet in under 4 hours. Video Slots (withdrawals under 1.5K) are usually paid out within 30 min or less.

There's so many reasons why a player deposits once, then leaves.

However, if you feel something isn't Kosher, then you have to rely on your gut-feelings, and go with that. I'd personally be somewhat sceptical of the scenario you've outlined abc, if that was happening to me.

 

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