Affiliate manager courses: valuable training or just marketing? Industry insights wanted

RevDuck Affiliates

RevDuck

Affiliate Program Representative
Joined
Apr 4, 2025
Messages
10
Reaction score
6
Hi everyone,

RevDuck recently published an interview with the founder of AffiliatePro Courses, discussing the increasing number of educational programs aimed at future affiliate managers and BizDev specialists.

The conversation highlighted several points that the industry has been actively debating:

  • the difficulties newcomers face when entering affiliate without any structured foundation;
  • how companies evaluate candidates’ readiness;
  • whether training programs can meaningfully contribute to onboarding;
  • which competencies are becoming crucial for AM/BizDev roles.
RevDuck would love to hear the perspective of the AffGuardDog community — known for its practical and more critical viewpoint:

  1. What is your overall opinion of educational courses in the affiliate industry?
  2. Have you encountered graduates of such programs in practice? What was the experience like?
  3. Do you believe courses can genuinely prepare someone for AM/BizDev roles, or is this mostly a marketing trend?
  4. What “red flags” do you see with training programs that appear on the market?
  5. If such training is useful, what should it absolutely teach?
The goal is to gather honest feedback from professionals who regularly work with affiliate teams and hiring processes.

Open to your thoughts
 

ARZ

Affiliate Guard Dog Member
Joined
Jan 18, 2016
Messages
191
Reaction score
32
Hello :)

Let me share my opinion :) I think it´s good to teach the newcomers about the industry. I never encountered anything like this before, so originality is obvious. Just I think the ideal Affiliate manager comes from the industry. Best if he was Affiliate before, coz he knows what worked from him.
 

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