It depends on what you're promoting, as player values differ across verticals, whether it is Casino, Sports, Bingo or something more niche.
It also depends on whether you're on Rev share deals, CPA, or hybrid. With CPA you get paid up front, Rev share is for the long term, once you've built up...
They stopped affiliates sending them UK players about 18 months ago, so although you could sign up and play directly if you are a UK resident, affiliates were advised not to send UK players. I guess it was the prelude to this happening.
Sounds like how I started.
I got made redundant, had 12 months of money in the bank and someone said I ought to give this Affiliate thing a go.
That was 7 years ago, and I have been full time since then.
I did partner with an existing affiliate and did a JV where I was able to learn the...