Motivated Traffic – What It Is and Why You Should Avoid It

[RevDuck]

Motivated traffic = incentivized traffic.
Users sign up or deposit not because they’re interested, but because they expect something extra — cashback, a gift card, airdrop, or another unrelated reward.
It looks fine in reports (lots of signups, quick FTDs), but in practice:

• Players don’t return.
• EPC and CPA drop.
• Operators flag traffic as fake or risky.
• Payments can be delayed or canceled.

How to stay clean:

1. Use only approved creatives and offers.
2. Never promise rewards outside official promotions.
3. Check your sources — avoid PTC, coupon, and “earn money” channels.
4. Track real engagement: multiple deposits, sessions, wagering.
5. Report suspicious activity early — hiding it only makes things worse.

Affiliate programs value clean data and consistent performance.
Motivated traffic may bring temporary gains, but it damages your long-term reputation.

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Website https://revduck.com/
e-mail affiliates@revduck.com

Have you seen motivated or incentivized traffic in your campaigns lately?
How do you handle it?