Yggdrasil and the new Publishing arm at ICE 2020

MissExposé

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Yggdrasil is launching a game-changing Publishing division, offering customers ‘the keys to its kingdom’ with all tools they need to build, create and offer a complete B2B gaming business.

Yggdrasil will franchise its entire business, from its current and future content portfolio and industry-leading gamification to its advanced platform technology and new GATI (Game Adaption Tools & Interface) product. This will enable partners to instantly create their own unique, end-to-end iGaming offering supported by, and in partnership with, Yggdrasil Publishing.

The three core value propositions for the Publishing arm will be:
  • YG Franchise (platform IP licensing)
  • YG Masters (game development and distribution program)
  • YG Game IP (game IP licensing).

Strategic division will be unveiled at ICE London 2020.

Source: https://www.yggdrasilgaming.com/news/key-kingdom/
 
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melcb

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Its taken them 6 years to build! This will be a great asset to their business, very clever!
 
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