Will ChatGPT Ruin Casino Affiliate Marketing?

How much do you use chatGPT in your affiliate content creation?

  • We use ChatGPT to fully generate website pages, no human assistance

    Votes: 2 14.3%
  • We use humans to prompt ChatGPT and then manually publish the pages

    Votes: 5 35.7%
  • Humans write articles, ChatGPT enhances them

    Votes: 2 14.3%
  • Humans prompt ChatGPT about page's potential contents, write content based on that

    Votes: 3 21.4%
  • We do not use ChatGPT or any equivalent.

    Votes: 4 28.6%

  • Total voters
    14

brilliantcasinos

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I've been seeing more and more websites that simply prompt ChatGPT to write an article on an ultra-specific keyword, therefore, collecting a lot of users' attention. Since it has been about a year and a half since AI's creation, I wanted to know what affiliates think about using GPT, how it affected their workflows, and other...

Here's a little inside from an affiliate studio from Latvia.
  • ChatGPT 3.5 turbo used to generate simple pages element by element, based on a dataset collected from various online casinos.
  • No Deposit Bonus keywords seem to be the easiest ones to "bite off". Surprisingly, they generate adequate revenue and are extremely easy to write using AI.
  • Google and other Search Engines do not punish such behaviour.
 

AussieDave

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google can tell if you are using AI.

Are you saying if you use AI for content writing, it will harm your rankings? I'm not sure that's correct. Google still can't seem to understand 'spam' sites. Yet it can identify AI use, really?!
 

DaftDog

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Apparently, Google does not care if you're using AI created content.

Does Google penalize AI content?

The short answer is no – as long as you create high-quality content that meets their search quality rater guidelines.

Remember that while Google has mechanisms to detect automatically generated low-quality spammy material, it doesn’t categorically shun all machine-created work.

 

brilliantcasinos

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Are you saying if you use AI for content writing, it will harm your rankings? I'm not sure that's correct. Google still can't seem to understand 'spam' sites. Yet it can identify AI use, really?!
Google does not punish AI content. However, it punishes spammy content and content that does not provide any extra value. Now, the question is, is there a way to create a framework that would allow consistent use of AI to produce qualitative content? If so, which data we should use as input? Player reviews? Bonus Names? Casino details?

I would love to hear more ideas on that topic, as I personally have no idea what works and what does not. The only thing I can tell is that the top-performing page on my website was created using chatGPT (and a little human touch), which is very disappointing, considering how much time I've wasted on writing other articles.
 

AussieDave

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However, it punishes spammy content and content that does not provide any extra value.

If that was true Google wouldn't be full to the brim with spammy sites, using scraped content.

FYI, I've been doing this for 23 years, and for some of that period had an igaming SEO company. Hence, and with all due respect, I pretty much know what I'm talking about ;)
 

edgarf76

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Are you saying if you use AI for content writing, it will harm your rankings? I'm not sure that's correct. Google still can't seem to understand 'spam' sites. Yet it can identify AI use, really?!
I know there are a lot of spammy sites out there using AI. I am just saying it is not worth the risk.
 

AndyK

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I’ve used ChatGPT quite some, and my experience is that the question / task many times decides the quality and quantity you will get from the AI.

Trust me, I’m picky with content, but I’m happy enough with what I get. Many times I’m amazed of what I get, especially when I think about what I would have paid for far worse content from a content agency / platform.

especially minding the poor quality you often get from many writers. They are lazy, lack creativity. do no research and often write things that is not correct. Meanwhile, ChatGPT will probably never provide incorrect information.

so, will AI take over content production?
It partly already did, at least ever-green content. Just wait until they set it loose on the internet, without limitations.

that’s my take on it.
 

Jops

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Everyone will or does already use AI. There is no way around it now. HOW you use it, on the other hand, is the important factor.
 

TheGooner

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AI tools are just that - tools.

It's just a different interface and there is not a lot of difference between AI output - and the output that hundreds of websites ALREADY have where they've taken original content and "spun" it by changing a few words and reposting.

I don't see how that changes or "ruins" affiliate marketing.
 

brilliantcasinos

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If that was true Google wouldn't be full to the brim with spammy sites, using scraped content.
That is indeed an excellent point, but I still firmly believe there is more to it.
Maybe, as for now, spammy content is still there. However, you cannot argue with the fact that this issue is becoming less significant every day. We'll see what happens in the future.

And it wasn't even my point. I said that, in theory, Google shall punish spammy content, not AI-generated content. They say that in their documentation. But, unfortunately, the use of AI in the iGaming industry is very poor, at least from what I see.

"Rewarding high-quality content, however it is produced"


 

PennyCJ

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Even if right now google can't identify AI content, it will inevitably become better in the future. Also if we are to believe google's mantra that it rewards content that is useful to users, then a nicely written, unique AI piece should actually be better for the site than a poorly written article. Right now, it is quite easy for a human to at least suspect an AI article (so we should assume google will also eventually be able to identify dated pieces) but as AI improves over the coming years it will probably be impossible to tell the difference.
 

crazybillion

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Don't think about whether it is AI or Human... Think about quality: is it interesting? Is it easy to read? Do you believe that your AI content is helpful? Making AI content interesting is very difficult, but it's possible. There are a lot of places where players don't need to have exact/specific answers provided by humans.
 

crazybillion

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By the way, try to use GPT 4 (not 3.5) :)) and latest from Google and product from X (ex Twitter)
 

crazybillion

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GPT4 generated content:

Affiliates' Perspective on Using GPT​

From an affiliate's standpoint, GPT models offer a twofold advantage: efficiency and scalability. Generating content on ultra-specific keywords allows for targeted marketing strategies that can cater to niche audiences effectively. This approach not only enhances user engagement by providing highly relevant content but also streamlines the content creation process, enabling affiliates to produce a larger volume of content in a shorter span of time.

Moreover, as seen with the Latvian studio's success in generating revenue through AI-written content on "No Deposit Bonus" keywords, GPT models can indeed produce content that resonates with audiences. This is particularly valuable in sectors like iGaming, where content needs to be both informative and compelling to stand out amidst fierce competition.

Impact on Workflows​

The adoption of GPT technology in affiliate marketing workflows introduces a paradigm shift from traditional content creation methods. Affiliates now have the capability to automate part of their content production, allowing human resources to focus on strategy, creativity, and optimizing user experience. This not only speeds up the content generation process but also frees up valuable time for enhancing other aspects of the marketing funnel, such as SEO, user interface design, and conversion rate optimization.

Ethical and Strategic Considerations​

While search engines currently do not penalize AI-generated content, the ethical implications and long-term effects on SEO are topics of ongoing debate. Quality and originality remain paramount; hence, affiliates must ensure that AI-generated content is not only factually accurate but also adds value to the user. Google's algorithms continue to evolve, increasingly prioritizing content quality, user engagement, and expertise, authority, and trustworthiness (E-A-T) principles.

Conclusion​

Incorporating AI into affiliate marketing presents an exciting opportunity to enhance content creation, engage users more effectively, and optimize workflows. However, it necessitates a balanced approach that combines the efficiency of AI with the creativity and strategic oversight of human expertise. For affiliates, staying ahead in this dynamic landscape means not only leveraging AI for content generation but also ensuring that such content meets the high standards expected by both users and search engines. As we move forward, the integration of AI like GPT in affiliate marketing will undoubtedly continue to evolve, challenging affiliates to adapt while fostering innovation and ethical practices in their strategies.
 

NDG

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AI is the future, whether we want it to be or not. Eventually, it will get to the point where you won't even
be able to determine if it was written by AI or a human. We are still in the early stages of what it can create.

We use AI to get a general feel for what should be written, and then we basically rewrite it in our own style.
I guess you could say that AI is a good solution for writers block, but not the best to just copy and paste content.
 

Iosya299

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AI will definitely replace humans in many processes, and anyone who doesn't use it may be left out of the game.

In my experience, I can say that the right use of AI can increase profits several times over.
 

Iosya299

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About a year ago AI videos were like this:



And now they are:

 

AlexanderGross

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AI is results of humans, at the end is just a tool that can be used for good or bad reasons
imo a mix of both can be very productive and provide high quality content much faster and more detailed

we run some tests atm
 
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