White label casino

Discussion in 'Established Website Sales' started by slotter, Jul 25, 2018.

  1.  
    AussieDave

    AussieDave 18 years & still going!

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    If that's your 'olive branch', then I'll agree to a cease fire.
     
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    slotter

    slotter New Member

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    more money can be made with a w/l than as an affiliate, its just more work, and with the ever changing rules pushed by the uk advertising standards authority and eu regulations, i do not want to put all of that work into that place. what i offered might not be good for some but would be good for others, for example..a person with a big portal with lots of eu traffic and experience in dealing with the uk. im just not interested in doing all of the work to have more and more regulation. plenty of w/l are successful, PP has 150+ w/l sites that have been running for years.
     
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    AussieDave

    AussieDave 18 years & still going!

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    That might of been true years ago, but certainly not now. Have you ever been an affiliate? The amount of time and money needed to be invested etc., etc., into a WL, in hope that it is successful (noting the current competitiveness of the industry), one could take that money and build a decent affiliate network. Which, would make far more money, with far less risk ;)

    The owner (company) of AGD for example, over the last couple of years was buying up affiliate properties. Some of those purchases amounted to well over US$5Mil per site. Another example is Catena Media. They've got very deep pockets. If WL's were the way to go, I think they'd be doing that, instead of investing into being a Super Affiliate per se.
     
  4.  
    AussieDave

    AussieDave 18 years & still going!

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    Anyway... time to hit bed. Cheers all :)
     
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    ocportal

    ocportal Affiliate Guard Dog Member

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    Thank you for your feedback, I appreciate it :)
     
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    Joonas

    Joonas Affiliate Guard Dog Member

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    Why is there so much trolling and hate to slotter's proposal?

    It's great that people are offering their products for sale. Surely there have been some mistakes along the way if the owner of the project has lost interest just after six months, but so what? Things change, interests change, businesses change. I'm sure the owner feels bad enough for signing up for doing the project and realised that it's not for him.

    And surely anyone who might have an interest in the white label will do their due diligence and has a vision for the product.

    There are countless examples of successful brands that have been taken over with a new vision and that then have thrived. Starbucks, to mention one.
     
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  7.  
    Biti

    Biti Affiliate Guard Dog Member

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    Yeah right, comparing a company making billions and running for years with a cheap ass WL casino that was in business for 6 months.

    And even those 6 months are doubtful as FlexiGaming is actieve since a few months.
     
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    slotter

    slotter New Member

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    novody said it was with flexi... you know what happens when you assume right
     
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    AidanLCFC

    AidanLCFC Affiliate Guard Dog Member

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    Someone mentioned PP, which I assume is ProgressPlay
     
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    casinonewbie

    casinonewbie Affiliate Guard Dog Member

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    I run the numbers years ago through my accountant on a white label from ProgressPlay.....so that was the end of that.
     
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    slotter

    slotter New Member

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    how so? as an affiliate you get what 40-50%? with a w/l you get 75-85% -500/mo for live support...unless your ftds are so low you can't do that?
     
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    Biti

    Biti Affiliate Guard Dog Member

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    It's not just live support of course as there are more costs.

    It's a strategy some affiliates use to push traffic to their own brand instead of to other bands. But for sure quality traffic pays out better if you send them to quality websites instead of to 13-in-a-dozen websites.

    I get the feeling Slotter is a while label provider instead of a vendor of a flopped casino project.
     
    Last edited: Aug 1, 2018
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  13.  
    AussieDave

    AussieDave 18 years & still going!

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    Which btw it's SwissBet...
    And, they have recently opened flexigaming for setting up their White Label casinos.
     
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    slotter

    slotter New Member

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    BIT DENSE MATE? pretty obvious i was replying to the guy above asking about flexi. flexi is not eu based
     
  15.  
    Biti

    Biti Affiliate Guard Dog Member

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    Did some little research and it seems that this SwissBet thing is not very legit. One of their white labels has stolen quite some bitcoins from players. Owner of that white label is also the owner of Swissbet.

    You can check here: https://game-protect.com/powerbet-scam/
     
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    slotter

    slotter New Member

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    is swissbet and flexigaming the same or is flexi just a reseller? i looked at a proposal from flexi but have not comitted
     
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    Kadabra

    Kadabra Affiliate Guard Dog Member

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    Probably you know better than me but with PP as far as i know they charge 35% for full opp, sometimes 40%. So that leaves you with 65%. You do have some additional costs so let's say you are on 60%.

    Here you are using their default support and retention which we agree will be less focused on your success than a dedicated team. Since the difference is not huge, it's enough that your PV 20% lower than in Royal Panda, Leo Vegas, etc and it makes it not worth it.

    And if you're not just sending your traffic but get affiliates - then you pay 45% of those 60% to them. And that's on rev only. If you offer hybrid or CPA and it becomes a whole different story.

    Can it be done? Sure.
    Do many succeed? Same as in affiliate business - 2-3/100. It's not easy money and in general, most affiliates would make more by investing their time in their aff business.
     
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    slotter

    slotter New Member

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    nektan are 65/35, pp are 75/25<100k 85/15>100k
     
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    Biti

    Biti Affiliate Guard Dog Member

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    I think bottom line it's the same thing.
    ______________________________
    @ Kadabra: I agree with you here. In my opinion, if you're having decent traffic and good deals, it's more interesting to send it to quality places instead of to your own white label.

    I mean, why bother if I have a deal of for example 100 CPA and 40% rev. share at a casino that has an awesome conversion and a great retention. Would always work better than sending it for 65% to your own Nektan WL. Also, less headaches.

    Things are different if you're somehow working mainly with white labels or 2nd/3rd/4th tier "brands". In that case it might be an option to send it to your own white label. If you're sending traffic to Nektan, PP, WH, BHG, etc white labels, better send it to your own white label. Better waste the traffic in your own casino instead of in the casino of somebody else.

    It's a tactic some affiliates are practising and I guess more will do it if brands keep on blocking accounts, changing terms, etc.

    It's just interesting of course if you're able to drive enough traffic. If you're able to drive 20 ftd a month, forget about it. As soon as you're needing other affiliates, you also have to pay listing fees, cpa's, etc. Especially because most serious affiliates are quite sceptical about WL brands. And with a reason, because Nektan, PP, etc are crappy platforms for players. Also affiliate have in mind that it might be just a temporary solution for traffic of an affiliate instead of a sustainable business.
     
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  20.  
    The Stone

    The Stone Affiliate Guard Dog Member

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    Why is a WL such a bad idea?
     

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