Microgaming Brands That Merged All Casinos Into One Brand Need To Respond!

[bonustreak]

My question to the programs that have decided to take all players that were in each of your casinos and merge them into one UDA facing brand tell me how your tagging these players to affiliates. Now think hard on this guys because this is something very very serious and I need direct answers. This is going to determine how I market your non USA brands because I think we all pretty much just got screwd to be honest.

If I sent a playerto you from say Wildjack but my competitor has also sent you a player via Alljackpots which of us are you tagging for the new casino that is facing the USA?

Star Partner and JPF are merging to one brand any others out there? All Royal Joker players are also going to JPF what happens if my players are already there but were sent via Wildjack?

 

[Engineer]

I'd like some answers too, please.

 

[triple777s]

Chris, once someone finally answers you with direct statements and facts, can you please explain it to me,because i am positive i will be lost. This is just unbelievable but so very much expected because they have nothing to fear from us, they believe anyway so if any program that is actually doing this crap i would really appreciate knowing about so i don't write any favorable reviews about them.

Thanks much.
Pat

 

[bonustreak]

Sure will Pat I don't want to think they have done it intentionally. I really hope it was a case of not thinking or planning the move better but I do know they cannot tag all these players to us we have basically just lost a lot of revenue with all the casinos that are cutting down to just one brand. We also know that it was not needed to merge all brands to one, not needed to open separate affiliate account because many brands will be doing this move simple as can be with no change for us such as Rewards, Villento and Red Returns we do nothing everything goes on the same for us as always.

 

[bonustreak]

I was hoping someone from Star Partner would come and explain what is happening here but from what I understand when they sold our players to the new owners of casinoUS nothing could be done so whatever casino the player first logged into to play that affiliate gets the credit all the others are just out of luck!


SO bottom line we affiliates got screwed over big time! I still need answers from Brightshare please on how this is being handled and don't forget the merge of Royal Joker where I myself have 100's of players and it was our top performing MG casino.

 

[TheGamblingGuru]

I'm just curious here....was none of this discussed with the program and affiliate managers last week at the 'Super Show'?

Surely they had to have known at that point in time what the heck was going on, didn't they?
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[bonustreak]

I myself just thought of this to be honest Rob. Anyway from what I am told by Brightshare and Star Partner what ever casino id the player chooses to play on in the new US facing casino the referring affiliate to that casino is the one credited. All the other casinos and referring affiliates are now null and void. We are at the mercy of the player, just hope they use the casino you referred them to.

So we have no clue how many players we have now basically and we lost a whole lot of players. It could be worse I guess they could have have lost all of our US players totally.

 

[TheGamblingGuru]

I myself just thought of this to be honest Rob. Anyway from what I am told by Brightshare and Star Partner what ever casino id the player chooses to play on in the new US facing casino the referring affiliate to that casino is the one credited. All the other casinos and referring affiliates are now null and void. We are at the mercy of the player, just hope they use the casino you referred them to.

So we have no clue how many players we have now basically and we lost a whole lot of players. It could be worse I guess they could have have lost all of our US players totally.

Thanks Chris, definitely a few good thoughts you had there..

This tagging game really blows though...
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[arkyt]

what ever casino id the player chooses to play on in the new US facing casino the referring affiliate to that casino is the one credited.

So that player could potentially log in via one set of credentials one day and another set of credentials the next day and stats are set up to properly track each days play to the appropriate affiliate?

Be nice to expect that, but I truly don't think a lot of programs are set up to do it. I think we will know a lot about this entire move by mid June - then again, some programs are not giving stats access so it might be mid August before we know what affect this has had.

 

[bonustreak]

So that player could potentially log in via one set of credentials one day and another set of credentials the next day and stats are set up to properly track each days play to the appropriate affiliate?

No once a player logs in with a certain acc id that is their new casino id forever the others are now null and void. So right now for us affiliates it is more like the luck of the draw.

 

[triple777s]

Thanks Chris,

I read this from Renee at CR.....

Hey guys

I've just gotten back in the office and have been trying to get through as much as possible so sorry to be a day later than arriving home here.. I've also managed to get myself the flu on the way home so not feeling the best. If anything I write doesn't make sense you'll have to excuse me on that one.

I can't speak for the other programs, however at Rewards Affiliates the players will be logging in with the details of the casino they signed up with. Only 13 of our brands will be taking the new software, however if a player is logging into a casino that is not US facing (and therefore will be playing using the Golden Tiger software), the affiliate who referred the player to the casino they are logging into will get the credit for that player.

So for example, UK Casino Club is not one of our US facing brands. If a player logs into UK Casino Club using their UKC details, they will essentially be playing Golden Tiger Casino, however since they logged in using their UKC details, the affiliate who referred them to UKC will be making the commission on that player's play. If they also have an account at Golden Tiger Casino and a different affiliate referred them there, the affiliate who referred them to Golden Tiger Casino will earn commission only when the player logs in using their Golden Tiger Casino details.

There will be no changes for affiliates in this sense.

Since it's possible that all the MGS groups are handling this differently, if you have any questions regarding our program specifically I would be happy to answer them either within the RA forum or via email.

Cheers

 

[bb1webs]

While I wouldn't be one to choose to roll the dice, since it sounds like we are going to roll them anyway, ..... lets talk upside.

so does the aff who is lucky enough to catch the tag ... get the income from ALL that player's action?

Which could for what i imagine will be a very lucky few ... potentially toss what was once a twice a month player ... into being an every day player because as it turns out ... that player has action every day ... but previously he/she didn't exercise that play under your tag.

........

hope it was a case of not thinking or planning

my Dear friend there seems to be an epidemic of that which ironically enough ... has ... every time .... worked against the aff.

 

[arkyt]

... lets talk upside.

so does the aff who is lucky enough to catch the tag ... get the income from ALL that player's action?

... or the downside - you could wake up and have no players when the week before you had dozens. OR you could have dozens, but the programs will report that you have none, because the players are now with the 'other' affiliate.

Not liking this feeling at all. Specially the program(s) who are not providing access to any stats.

 

[Renee]

Thanks Chris,

I read this from Renee at CR.....

Just to make my statement a little clearer, no US players at our group will be given new account details. They will only be able to use the account they had already registered. So for example, no US UKC players will be given new login details for GT even though they will be "using" the US facing GT software when they login. They will only be able to login with their UKC details to play on that account.

Having gone through 3 mergers since I've been here I'm pretty confident there will be no hiccups along the way here within our group..

As I mentioned in that post, if anyone has any questions, you are welcome to direct them to me and I'll answer whatever I can, I just cannot speak for any other groups

 

[bonustreak]

Damn good thing that Rewards has never wavered on keeping their affiliate partners just that.. partners and they have always watched out for us when others will just toss us to the wolves!

 

[Mel_StarPartner]

Hi All,

I would like to formally introduce myself. I am Melanie and I am one of the affiliate managers for Starpartner, i will be working along with Conrad.

Starpartner would also like to clarify on this matter:

Player A signs up under affiliate tag 1 for e.g. Crazy Vegas
Same Player A signs up under affiliate tag 2 for e.g. Golden Riviera
Same Player A signs up under affiliate tag 3 for e.g. Sun Vegas Casino

So the question is: player A has 3 accounts at 3 casinos under which affiliate tag is he/she playing on when it comes to Casino US.

The answer: Which ever account player A logs in with, the affiliate linked gets the credit. The other two accounts are still active, players do not get a new Casino US account. US players remain with their old accounts, neither gets locked. To elaborate: if player A logs in now with a Crazy Vegas account the affiliate for Crazy Vegas gets credit, then on another occasion logs in with their Sun Vegas account and plays, the affiliate for Sun Vegas gets credit… so on and so forth.

Hope all makes sense. Happy to answer any more queries regarding this matter

Kind Regards,
Melanie

 

[bonustreak]

We all know that the players have no idea they can login with separate casinos most are under the impression they need to choose one casino and from now on that will be their login and playing account. I am sure most have already uninstalled most of the casinos now anyway and kept just the US facing one on their pc.

 

[arkyt]

The answer: Which ever account player A logs in with, the affiliate linked gets the credit.

That's the only way I could see it being fair, and was my understanding of how it should/might work.