Is Google Analytics a MUST for ranking?

Discussion in 'Site / Search Engine Optimization' started by hcgroup, Nov 23, 2017.

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    JohnSmithelJackson

    JohnSmithelJackson New Member

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    Yeah, its a free tool, so why not to use it?
     
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    JuegosPalacio

    JuegosPalacio New Member

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    Hard to say that you will see and inmediatly effect, but I think the UX is important in general terms for Google. If you appear in the search results and the users just bounce your page, the alg learn from that. If this happens many times of course you will get lower position for that keyword, since you are not helping Google to solve users queries and that's what SEO is about. The average time session could be improved with videos. Most people don't read the article, just scann it, so try to help them to go through the point with index tables and good internalinking. I would say that the last (internal links) are the most important in terms of having a good user behavior over your page. More than the avg time sessions, the pages per sessions is a very important thing to watch out in Analytics and most people just skip it.
     

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