Citation Flow/Trust Factors

[edgarf76]

I am trying to learn about citation flow and google trust factors. I am having a hard time understanding them. I see seo sites mention how important they are but the seldom explain them in lamens terms. Can anyone help me out with this please?

 

[honestgaz]

check it out Trust Flow & Citation Flow, MajesticSEO’s New Link Metrics - iCrossing

ur welcome

 

[AussieDave]

I think the entire SEO gig associated with online gaming (casinos/poker) is f#cked up.

It's gone from a point where, if you applied Google suggestions and other factors without gaming the system (using 100% whitehat), you could rank well. Now though, ranking in Google is like a lucky dip. While I still believe main-stream SEO works with main-stream sites - don't think a lot in that area has changed. But eGaming has been hit hard; even Matt Cutts made reference to the casinos/poker verticals a while back.

When the Google animals came marching into town, things got stirred up. More than few decent whitehat sites lost SERPS and sites, and the naughty-sites which the new Google alog was supposed to target, were rewarded with high rankings. Around the time Penguin 2.0, I decided to totally revamp one of my large portals. Apart from re-writing entirely new, fresh content, which gave a natural flow and appealed to the reader, I also changed the entire internal linking structure (yes I used 301's to redirect old pages to new), and the site also received a new responsive layout too.

I tweaked the speed and other aspects, making this puppy load fast. When it was all done and dusted, I managed an impressive speed score of 95/100.

Well it's been a tad over 6 months now and the site has basically tanked. Before the overhaul, it was receiving around 10K a month in unique. Now, if it get 1K it's a good month. I'm no slouch when it comes to SEO. I have a couple of main-stream sites which, I have also revamped, difference here, they're kicking it. Yet using the same techniques on my casino portal yielded the worse results I have seen, from any site I've touched.

Trust Flow, Citation Flow and all the other buzz words associated to SEO imo, are important factors in ranking in Google for main-stream sites. But using these methods in online gaming is a big waste of time. I don't know what the magic is these days but I'm pretty sure, it's not what we've been led to believe by Google, that's for sure!

 

[Ari2013]

I have to agree with bet4you on this one,

The factors that used to apply 3-4 months ago do not work anymore and from a link point of view Google are trying their best to go after link farms and even small networks.

As for trust flow and citation flow you need to look at the ratios and make sure your trust flow is higher than your citation flow in majestic SEO, that's meant to help along with loads of other link factors, the problem is finding quality sites with high trust flow that are willing to link to you? all good things come with a nice price tag attached to them and as bet4you mentioned, SEO and gaming is roayally fu**ed these days, its voodoo

Sorry for not being very helpful here..Im not allowed to post links as im new to this forum so try googling "link research penguin study " and click on "12 Lessons learned in Google Penguin 2.0 Analysis " by linkresearchtools(dot)com

That might help

Cheers
Ari

I think the entire SEO gig associated with online gaming (casinos/poker) is f#cked up.

It's gone from a point where, if you applied Google suggestions and other factors without gaming the system (using 100% whitehat), you could rank well. Now though, ranking in Google is like a lucky dip. While I still believe main-stream SEO works with main-stream sites - don't think a lot in that area has changed. But eGaming has been hit hard; even Matt Cutts made reference to the casinos/poker verticals a while back.

When the Google animals came marching into town, things got stirred up. More than few decent whitehat sites lost SERPS and sites, and the naughty-sites which the new Google alog was supposed to target, were rewarded with high rankings. Around the time Penguin 2.0, I decided to totally revamp one of my large portals. Apart from re-writing entirely new, fresh content, which gave a natural flow and appealed to the reader, I also changed the entire internal linking structure (yes I used 301's to redirect old pages to new), and the site also received a new responsive layout too.

I tweaked the speed and other aspects, making this puppy load fast. When it was all done and dusted, I managed an impressive speed score of 95/100.

Well it's been a tad over 6 months now and the site has basically tanked. Before the overhaul, it was receiving around 10K a month in unique. Now, if it get 1K it's a good month. I'm no slouch when it comes to SEO. I have a couple of main-stream sites which, I have also revamped, difference here, they're kicking it. Yet using the same techniques on my casino portal yielded the worse results I have seen, from any site I've touched.

Trust Flow, Citation Flow and all the other buzz words associated to SEO imo, are important factors in ranking in Google for main-stream sites. But using these methods in online gaming is a big waste of time. I don't know what the magic is these days but I'm pretty sure, it's not what we've been led to believe by Google, that's for sure!

 

[muffincrumbs]

Agreeing with both of you, but also I see a site ranking #3 for casino online us players and it has a 20 trust flow and 49 citation flow. This further implies that it really doesn't matter, and its a gamble promoting.... gambling lol. Very interesting that the same techniques worked in a main stream vertical and sunk your quality site. I do appreciate the abbreviated case study as it is what a lot of us have been thinking and experiencing. Sad times...

 

[edgarf76]

Thank you guys. The citation flow really does not tell US anything good because all of the backlinks could be comment spam. This is similiar to how google measures its pagerank, no? The trust flow is the most important and that is not based on numbers on backlinks but the quality?

At the same time, none of this seems to matter when there are EMD domains outranking me again.

 

[AussieDave]

Hi Ari,

Thanks for the link info, checked out the site and I'm going to pay the 100EU for the 1 month subscription. Least this way I can be 100% sure, I've missed nothing which has tanked my portal. If I find nothing there, it's back to the drawing board.

 

[lalalaenhund]

Agreeing with both of you, but also I see a site ranking #3 for casino online us players and it has a 20 trust flow and 49 citation flow. This further implies that it really doesn't matter, and its a gamble promoting.... gambling lol.

Those are (likely) just churn & burn sites. They rank well for a short time, then get penalized when the algo catches on. If you want to rank long-term, you should have at least equal trust flow to citation flow.

But then again, for many good gambling terms it's pretty much impossible to rank long term any more...

 

[AussieDave]

But then again, for many good gambling terms it's pretty much impossible to rank long term any more...

I still think the Google alog is flawed by its own design in using links to weigh heavily on site worthiness to where it ranks in serps. As we've seen and can easily happen, a competitor can force negative seo on a site, if that site doesn't have enough trust / citation flowing back to it. Even with these factors, if one was hell bent on dislodging a competitor, a lot of damage could be cause with a very small bankroll.

 

[Online18Casino]

Those are (likely) just churn & burn sites. They rank well for a short time, then get penalized when the algo catches on. If you want to rank long-term, you should have at least equal trust flow to citation flow.

But then again, for many good gambling terms it's pretty much impossible to rank long term any more...

That's interesting.. I can say that for my best ranked sites that my trust and citation are equal.. Right on the money.