Centrebet PPC Policy Update

Guard Dog

Guard Dog
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Centrebet updated their PPC (Pay Per Click) policy to ensure that affiliates are not bidding on the same keywords that their marketing team will. Most affiliate programs are updating these clauses in the event that future PPC options become more of a possibility.

NEW TERMS, Marketing, PPC

PPC and brand bid policy: You shall not engage in any marketing by way of pay-per-click, sponsored links, search engines? keywords, adwords or promotion which utilises any of the Centrebet or variations of our brand terms. If you would like to be considered as a preferred PPC affiliate partner, please get in touch with our Global Affiliate Manager: lee-ann.johnstone@centrebet.co m

Summary:pPC and brand marketing competition clauses are becoming more and more prevalent. Expect to see this from most affiliate programs as they realize the potential of marketing their own brands on the PPC circuit.
Centrebet PPC Policy Update
 
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