Paddy Power Betfair Fined by UKGC for Unethical Targeting of Vulnerable Gamblers

[MissExposé]

Paddy Power Betfair, also known as PPB Counterparty Services Limited, has been fined £490,000 by the UK Gambling Commission (UKGC) for marketing to self-excluded clients, who had requested to be excluded from their services due to gambling addiction. The company admitted that it accidentally sent push notifications for increased odds on a football match to Apple devices connected to self-excluded accounts, attributing the error to a human mistake rather than an intentional action.

Source: https://news.worldcasinodirectory.com/ukgc-issues-490000-fine-to-paddy-power-betfair-for-marketing-to-vulnerable-players-109024

 

[xecutable]

They've always had unethical behavior towards affiliates, can't expect much from them.

Also fines in the thousands, for businesses that have revenue in the billions is a bit laughable.

And of course they will say “oopps” what else can they say “we did it”?