Begginers Guide: How to Start Affiliate Marketing from Scratch

[RevenueLab]

Affiliate marketing is a popular online income method that can generate stable revenue.

What is Traffic Arbitrage?​

Traffic arbitrage is a strategy to increase profits by purchasing traffic and directing it to profitable projects.

Arbitrage Traffic​

• Offer: Advertiser's proposal with terms and rewards for partners.
• Lead: Potential customer who completes a target action (e.g., fills out a form).
• Hold: Quality check period for leads during which payments are delayed.
• Bundle: Actions taken by the arbitrageur to generate leads (traffic, ad materials, landing pages).
• CPC (Cost Per Click): Payment per click on an ad.
• CPM (Cost Per Mille): Payment per thousand ad impressions.
• CPA (Cost Per Action): Payment for a specific user action.
• CPL (Cost Per Lead): Payment for acquiring a lead.
• Revenue Share: Model where sales revenue is shared between advertiser and partner.

Traffic Sources​

Arbitrage effectiveness relies on traffic sources:

1. Contextual Advertising (Google Ads, Yandex.Direct): Targets specific audiences with precise budget control.
2. Social Media (Facebook, VK, Instagram): Broad audience reach with demographic targeting.
3. Email Marketing: Retains customers via automated campaigns.
4. Teaser Networks: Uses images and text to attract clicks.
5. Banner Advertising: Banners on popular sites with targeted options.

How to Get Started in Arbitrage​

Self-Starter: Experiment, accept risks, and refine strategies.
Join an Arbitrage Team: Learn from others' experiences and avoid common mistakes.

What You Need to Get Started in Arbitrage​

1. Personal Investment: For ad campaigns, software, and mentorship.
2. Anti-Detect Browser: Masks online activity to bypass restrictions.
3. Proxy Service: Changes IP address to avoid blocks and account bans.
4. Ad Accounts: Accounts in ad networks (Google Ads, Facebook Ads) for testing and launching campaigns.

Should You Choose a Partner Network or a Direct Advertiser?​

The choice between an affiliate network and a direct advertiser depends on your goals. A partner network offers unique deals, support, and protection against fraud; however, it charges a commission and imposes certain restrictions. On the other hand, a direct advertiser allows you to avoid commissions and offers flexible terms, but limits your options and carries the risk of non-payment.

Conclusion​

Affiliate marketing provides opportunities for earning. Utilize strategies for a successful start and growth.

This article is prepared by the experts at RevenueLab in the gaming industry. We leverage our experience with various GEOs and traffic sources to help you find profitable offers and increase conversions.