New Unique Commission Model.. Thoughts please?

[wintingo]

Hi everyone,

I already posted this over at CAP but i thought it be a good idea to get a discussion going on AGD as wel.

We are proposing a new and unique commission model for our members and i wanted to get some feedback from the community on what their thoughts were.

Essentially what we are offering is a hybrid model that combines a Cost per lead (CPL) together with either revenue share or cost per acquisition (CPA)

An affiliate would earn a guaranteed set amount for every unique user that signs up, takes the $5 free no deposit bonus that we offer and wagers the $5 free in full. The payment is made regardless of whether the user went onto deposit. For example if an affiliate sent 100 sign ups in one month and the CPL was $3 they would be guaranteed to earn $300 just for the leads.

If the player does go onto making a deposit (no matter whether its in the same month or months later) then the affiliate is awarded either a CPA payment or alternatively an ongoing revenue share payment on top of the CPL. It would be up to the affiliate to decide which offer they would prefer, whether CPA or revenue share.

Obviously the rates would need to be competitive to work but i wanted to get some feedback on what members thought of this type of hybrid model.

thx

 

[tryme1]

Sounds good to me. From the casino's perspective, though, you'll have to offer a very low lead fee if you are going to pay out for 'freebie' players. Either that or monitor potential affiliate fraud even more carefully than you do currently.

The problem, of course, is that people could offer friends $1 or $1.50 to sign up and play all the free $5, thus earning the affiliate $1.50 or $2 per sign-up. Just remember that $2 might not sound a lot to some people, but in certain parts of the world it's still quite a lot of money.