aff programs that have their own seo team

[lauferb]

affiliate programs encourage affiliates to promote their online casinos
BUT some (if not all) of the affiliate programs have their own seo teams.

what does this mean?
affiliates that bring quality traffic that converts to any online casino basically give to the affiliate programs all their tricks of seo, what key words convert? what seo techniques work best, basically everything is completely transparent to the affiliate program that can basically know which web site gave them profit, how much and more information.

affiliates are the ones that needs to try different things, tries that don't work do not give profit to affiliates, but tries to do work and give profit can basically be copied by the affiliate programs themselves that have seo teams that work on understanding the ways that work.

does it make scene?

shake a hand of affiliate to make a deal with him, and the other hand is going directly into his pocket.

I think that affiliate programs / online casinos / software providers need to choose one of the options that are:

1. make deals with affiliates - so basically allow only to affiliates to bring the players.
2. not offer affiliation (so basically they are the ones that do the marketing)

anything in the middle is a deception (and this is the situation today)

what do you think?

 

[Guard Dog]

I think we would all like to keep our blinders on and pretend this type of stuff isn't happening

Many programs have their own seo teams.. mostly masquerading as something else (like affiliates). It happens and will continue to happen. Regardless of if you affiliate with a program or not - they will certainly try to find websites that are ranking high for specific keywords and compete.

It's a reality. So - I don't see the difference of whether or not you affiliate with a program. If you are doing well...... you ARE a target.

 

[lauferb]

not necessarily

there is a difference between being a target to another affiliate, it's competition basically so basically it's ok. (unless it's content theft or something like this of course)
but being a target to an affiliate program is unethical

 

[Guard Dog]

there is a difference between being a target to another affiliate, it's competition basically so basically it's ok. (unless it's content theft or something like this of course)
but being a target to an affiliate program is unethical

Understood... but what I am saying is that you will be a target of some of these companies regardless. Several programs have a number of people who's job it is to market their properties. They do this with websites just like we do and (of course) look at good websites and try to compete with them.

 

[GFPC]

Yeah.. in m own mind i think as we continue over the next couple of ears - Programs will develop their own network of Portals (all on diff IP classes) and do massive link wheeling and SEO'ing and pointing links to their sites. Buying up existing highly target sites is also something i think well see more of.

I even go so far as to venture - we may see programs owning their own - ALL IN ONE system. Their online casino, seo team, portals networks, and affiliate program all in one....

This would be a huge undertaking - and cut serious costs on outsourcing.

 

[Eugene]

I never tell to affiliate managers:
- number of depositors I can send (indeed I don't know ;D)
- keywords that I perform the best (I can say in general)

But anyway I hardly believe that affiliate programs can make good portals. Can anybody provide with the link to such sites?

 

[Aussie-Dave]

keywords that I perform the best (I can say in general)

You don't have to these days as programs are using tracking technologies that give them this data.

They'll say it's for the affiliates benefit but that's a moot point. Affiliates have the resources to track this stuff already without aff program assistance. It's more than likely being used to shaft affiliates.


Cheers



Dave

 

[lauferb]

You don't have to these days as programs are using tracking technologies that give them this data.

They'll say it's for the affiliates benefit but that's a moot point. Affiliates have the resources to track this stuff already without aff program assistance. It's more than likely being used to shaft affiliates.


Cheers



Dave

yes it is possible to track it and it's very simple to do.
and afterwards it's possible to analyze each keyword, its conversion rate, its player value etc...

 

[lots0]

Fortunately most of the SEO's the casinos hire are not very good at SEO.

SEO is an Art.... and not everyone is an Artiest...

 

[lauferb]

Fortunately most of the SEO's the casinos hire are not very good at SEO.

SEO is an Art.... and not everyone is an Artiest...

but these artists are anonymous, there is no "copyright" on this art...
so... this art is simply copied very fast, and the artists remain poor (like artists always did)

 

[lots0]

but these artists are anonymous, there is no "copyright" on this art...
so... this art is simply copied very fast, and the artists remain poor (like artists always did)

Thats not my experience... and I was doing professional SEO before they even called it SEO...

 

[Eugene]

yes it is possible to track it and it's very simple to do.
and afterwards it's possible to analyze each keyword, its conversion rate, its player value etc...

tell me how is it possible to do?

page1 get keyword1, keyword2, keyword3
all of them goes to casino1

keywordN is a depositor

question: how to track which keyword has generated depositor?

 

[lots0]

tell me how is it possible to do?

page1 get keyword1, keyword2, keyword3
all of them goes to casino1

keywordN is a depositor

question: how to track which keyword has generated depositor?

You might want to study up on "Referral, URL and Keyword Tracking", heat click maps are an excellent tool that are under unitized.

Most good aff programs will provide the kw info on what is converting, in their stats or if you ask for it.

In order to track kw's your going to have to set up for it.

There are tools out there that will even help you figure out what kw's your competitors are converting on...

 

[Eugene]

I am not asking about the tools.
I am asking about how affiliate program can define which keyword (from my target page) brought depositor.
They can collect refid and source (my page), but not keyword_ID if I don't send them.

You might want to study up on "Referral, URL and Keyword Tracking", heat click maps are an excellent tool that are under unitized.

Most good aff programs will provide the kw info on what is converting, in their stats or if you ask for it.

In order to track kw's your going to have to set up for it.

There are tools out there that will even help you figure out what kw's your competitors are converting on...

 

[lots0]

There are several ways, depending on how your page is set up and how you are refering.

Like I said do a little research.

FYI - if you are using hosted banners provided by the casinos they know as much about your traffic as you do., maybe even more.

 

[Eugene]

There are several ways, depending on how your page is set up and how you are refering.

Like I said do a little research.

FYI - if you are using hosted banners provided by the casinos they know as much about your traffic as you do., maybe even more.

Banners - maybe, if they use jscript.

if link on your page uses 302 redirect or smth similar they can't get converted keyword.

 

[lots0]

Banners - maybe, if they use jscript.

if link on your page uses 302 redirect or smth similar they can't get converted keyword.

They don't need to use javascript to strip referrers from the string.

Yes, you can use a 302 to 'hide' keywords, but why cut your throat with the search engines just to hide a referral string. The SE's don't like 302's that much.

 

[lauferb]

unethical affiliate programs

Thats not my experience... and I was doing professional SEO before they even called it SEO...

it's good to hear but don't you think that it makes perfect sense to say that:

affiliate program that runs its own web sites is unethical affiliate program?

because on one hand this program makes a deal with affiliates and on the other hand it tries to maximize it's profit using information that it gets from affiliates and implement it to itself? (in a hidden way)

 

[jimmiet]

Seo

I learned real fast to stay away from SEO topics.

As a life long drag racer, when I sold last years car to a lower competitor I was the last person to give up the "sweat spot" of the set up of that particular chassis. Get beat by the new guy next week? NO WAY!

So it goes in Casino Portal Heaven, don't expect anyone to tell you how to knock them off their own home page.

It goes with the turf. Study SEO & adapt to the changes.

 

[jimmiet]

Hello?

I spent three days and nights studying the top ten web sites and getting ideas for my new web site.

Why should the guys with the big bucks be any different?

If I get to where I am making six figures a month I would do the same thing and have a team also.

Anyone who signs up as a "sub" affiliate is a jackass to think that the "sponsor" is going to give him the formula to the Golden BB.

Look at it this way. If I spend $1000.00 to get a sub affiliate I receive 3% of their earnings. If I spend the same $1000.00 to get five new customers I get 35% of their losses. DO THE MATH.

Someone will have to explain to me why sponsoring sub affiliates is worth it because right now I don't get it.