What is the BEST promotion an Affiliate Program can give their Affiliates?
What sparks YOUR interest in an affiliate program? Once you become an active affiliate - what type of promotion will give you 'renewed energy' in promoting that program's brands?
There have always been times when affiliates will promote programs based upon Casino Bonuses, Banner Sizes / Variety, and even contests. What keeps you promoting a program in top positions?
Reasons I BEGIN Promoting specific Affiliate Programs:
#1. Quality Casino Property - My first look is at a program's Casinos. If the websites are put together with a template, then they will not be promoted by me. If they are put together with poor graphics or look 'cheap', I will not promote them.
#2. Revenue Sharing Percentage - Lower than 30%? Probably won't be promoted by me.
#3. Quality / Variety of banners - I hate to say it, but banners HAVE to be decent. They have to have the right sizes or I will not be placing them on my sites. I do not tailor my sites to the banner... it's the other way around (468x60 and 234x60 should be standard)
Reasons I CONTINUE Promoting specific Affiliate Programs:
#1. Retention / Conversion - Programs that convert and retain are what drives my continual promotion.
#2. Revenue Sharing Percentage - The higher the better (no negative carryover).
#3. Communication of the Affiliate Team - Without an affiliate manager that will email back in a reasonable amount of time... there is no point in promoting. When I want help... I want it soon. Otherwise the banner is replaced.
#4. Friendly Affiliate Manager - I have become friends with a number of affiliate managers. When they leave a program - I tend to promote their next venture. It is a win-win for me because I trust that person and I want them to do well in their next endeavor.
So - What about you? What is your opinion on what a program can DO FOR YOU?
Promotions? If you can win an iPOD, will that help? How about a trip to Australia (I won that from Hype... hmm... I don't even remember going )
Bonuses? Do good casino bonuses get you on an updating frenzy?