Listen to BonusGeek - he knows what he is talking about - a real baller- much respect to him..
I also wanted to make a brief remark that sometimes when your starting out its good to tailor to your own needs by trying a Hybrid deal. What i mean by this is that you combine both CPA and Rev Share for Poker (possibly casino).
When starting out you may want to make some initial revenue - but do not know the quality of players you may get. If you send low value players on CPA - the poker site will most likely not pay you - or stop your deal. Likewise if your on Rev Share you could potentially lose lots of % for the life of the player.
Hybrid deals you can maybe get a lower CPA - ($20-$50) per player on top of maybe a 20% - 25% rev share. These numbers are for argument sake. I usually go on these terms and try and get the best rate possible on both ends.
When you know the real value of your player base you can then re negotiate with your affiliate manager where both of you prosper together.
I would also like to recommend you check out 2 sites. They will help you alot.
Dealer Dan's - Poker Affiliate Bible - Poker Affiliate Bible – The #1 Free Poker Affiliate Guide - a must!!
PokerKeep's - Affiliate Aid - Affiliate Aid - The complete gambling affiliate resource! - another masterpiece.
All 3 of these webmasters are super guys - and i have total RESPECT for each of them at a high level and trust in their judgements - read all their posts..
BonusGeek
Dealer Dan
The PokerKeep.
Finally a great article that i have always used and treat it like gospel is from Dealer Dan's site.
CPA vs Revenue Share | Poker Affiliate Bible – The #1 Free Poker Affiliate Guide
A complete look at the issue - there is a reason why its number 1 in Google for thew term CPA vs Rev Share!!!
Have fun mate.
Steve





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- much respect to him..




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