Ladbrokes-Coral Introduces Retroactive Predatory Terms

Discussion in 'Casino Industry Buzz and Terms Alerts' started by bigaffiliate, Jul 3, 2017.

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    bigaffiliate

    bigaffiliate New Member

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    Now Ladbrokes-Coral have merged they want you to sign up to what they call an "Affiliate Amendment Agreement". Basically another contract that supercedes the one you originally signed up to with each individual brand.

    GuardDog - please PM me and i'll send over the contracts so you can post the pertinent points.

    The major retroactive addition is this one:
    "In additional to Clause 5.2 and Clause 5.3 of the Agreement, either party may terminate this AAA by giving the other party no less than forty-eight (48) hours prior written notice (email shall suffice)."

    AAA being Affiliate Amendment Agreement i.e. the new contract.

    Basically the original contract had a term that allowed the contract to be cancelled if the affiliate broke the rules.

    Now, they're saying they can just cut you off with 48 hours notice for NO REASON.

    Upon querying this with Ladbrokes-Coral they just reiterate that it's just there for affiliates who break the rules. Upon asking them why they therefore now needed a 48 hour rule in additional to the perfectly apt terms and conditions we all signed up to, they dodged the question.

    Shady practices IMHO now the affiliate team has moved. Seems like Ladbrokes-Coral now becoming very much less-friendly! Shame, the UK Coral guys were nice to work with.
     
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    bigaffiliate

    bigaffiliate New Member

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    I would urge anyone given these new terms to challenge them and refuse to sign up to this 48 hour cancellation term.

    Effectively you can send them thousands of players and they can legitimately cancel you and steal your revenue share.
     
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    KasinoKing

    KasinoKing Player turned affiliate.

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    What's new?
    Ladbrokes have been changing terms without so much as a by your leave for at least a decade... :(

    I feel for you Sports affiliate guys.
    I stopped promoting their casino last time they stabbed me in the back...

    KK
     
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    bigaffiliate

    bigaffiliate New Member

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    This is also Coral too now that they've got rid of the UK team and have sent the affiliate management side off to Israel. Basically the new team in Israel manage both brands.
     
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    CygX1

    CygX1 Affiliate Guard Dog Member

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    Unfortunately Ladbrokes has not been a good place to deliver customers to in the first place. Their first widely spread CON already took place before the launch of the old Score platform, after the affiliate program was moved from the United Kingdom to Israel. The problem with this brand is that they tend to treat customers a lot better in the long run than most of their affiliates, which is why there will always be affiliates who step in the same trap. The shiny booths at the conferences are doing the rest.

    I doubt the situation with Ladbrokes Partners will change again to the better. Which is a shame considering the long history and previously superb reputation of this brand.
     
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    bigaffiliate

    bigaffiliate New Member

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    Yeah, I think we're all aware of Ladbroke's history, but many affiliates will probably be unaware that Coral will now go this way when managed by the same people. Yet another good UK brand that is now impossible to promote.
     
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    CygX1

    CygX1 Affiliate Guard Dog Member

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    @bigaffiliate Yes, this move is a very unfortunate situation for those who have been working with Coral on a revenue share basis.
    The upcoming conference will give Ladbrokes/ Coral a good platform to whitewash their actions and the circle will start again all over until the next round of affiliates gets booted.

    Thank you for the heads up though. I am sure this should be an alert for at least some affiliates to overthink who they are working with.
     
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    bigaffiliate

    bigaffiliate New Member

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    Yeah, would like to get the message out as much as possible. I have a lot of affiliate contacts, big ones too, so will be mentioning this to them. I doubt the big guys will just put their signature on a contract addendum without going through it with a fine tooth comb anyway.

    It's a sly move by Ladbrokes-Coral and their reluctance to explain why they need a new 48 hour get out clause when they had a perfectly fine clause in the original contract is strange. I smell a rat!
     
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    bigaffiliate

    bigaffiliate New Member

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    On top of the above, when I refused to agree to the new terms and sign the contract, my ignoramus affiliate manager just blocked me on Skype!

    They go from nice guys when you're eager to do a deal, to nasty when you start questioning things!
     
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    Syd

    Syd New Member

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    bigaffiliate

    bigaffiliate New Member

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    No problem. I hate programs that try sneak in new terms to their advantage. If we allow this to keep happening, and with the mergers in the industry, it's going to be the death of small affiliates. Ladbrokes was already a toxic brand, but they're just intoxicated Coral too. No going back
     

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